Wrap up the Holidays
Junior Art Drection
- Concept and Production.
Gift not all-wheel drive, but the safety that goes with it.
Gift not the heated front seats, but the warmth and comfort they give you. Wrap it all up and gift what's important to those who you love.
Proud to be a part of this multi-platform campaign and be able to say we exceeded the original brief by creating an additional touchpoint; Honda wrapping paper, just because we were feeling the holiday spirit.
Project: Prairie regional campaign for Bring Home a Honda, Canada. Position: Junior Art Direction
PUTTING A BOW ON IT BECAUSE YES,
IT IS MORE SPECIAL A LITTLE SNAZZED UP.
TYPORGRAPHY
Wrapping up the true gifts that come with a Honda
Applied to print and digital ads.
ONLINE VIDEO ADS
Wrapping up the best features that Honda considers standard.
SIGNAGE
DECALS
GOING THE EXTRA MILE:
TAKE HOME WRAPPING PAPER
This produced wrapping paper was a way to connect with the audience without breaking the campaign budget.
Featuring Honda's winter-ready CRV as Santa's sleigh.
A dealership in Lethbridge had fun with it:
